Monthly archives: November, 2020

How to Build Brand Loyalty among Digital Generation Consumers?

How to Build Brand Loyalty among Digital Generation Consumers?

The way of dividing the age by age has passed, now it’s the era of digital consumers. People share the same attitude in their daily lives through interaction with technology products. Such as; Finding parking spaces through apps Checking the latest headlines on mobile phones in real time Paying for online transactions, etc. The most …

11 must-know Amazon Customer Satisfaction Metrics

11 must-know Amazon Customer Satisfaction Metrics

Amazon, an e-commerce platform, is known to be customer-oriented and put customers first. Making customer satisfied with your products and services is the most important factor in becoming a successful seller. Remember; Don’t make customers unhappy! Amazon has 11 quantitative customer satisfaction indicators that you must know. These indicators are also issuing that sellers on …

Five Modern E-commerce Trends | Optimizing Customer Experience

Five Modern E-commerce Trends | Optimizing Customer Experience

According to a survey conducted by Forrester, a well-known US market research firm, consumer spending on online shopping will reach US$527 billion (nearly NT$18 trillion) in upcoming year. However, e-commerce is constantly innovating. Therefore, how to keep up with the trends of e-commerce, open the future market, and create a path of your own under …

Seven Reasons behind Amazon entry in hand-made market

Seven Reasons behind Amazon entry in hand-made market

Why Amazon Enters the Hand-made Market to Grab Etsy’s Business? The aggressive giant Amazon stepped into Etsy’s hand-made niche market and launched Amazon Handmaid’s new service focusing on hand-designed products. But Amazon’s ambitions may be far more than that. Creating a market designed for crafts is just Amazon’s first step to attract more “in-house creators”. …

Lean Entrepreneurial Methods to Create Popular Products

Lean Entrepreneurial Methods to Create Popular Products

Have you heard of Lean Startup? Nowadays, the entrepreneurial cycle is changing rapidly, and speed determines success or failure. In the past, Pakistan’s manufacturing industry’s high capital expenditures to build factories to reduce production capacity and cost has become narrower under the threat of the red supply chain. Therefore, it is necessary to use a …

Digital Indicators on Amazon to Determine Market Demand

Digital Indicators on Amazon to Determine Market Demand

In the previous article, we used keyword tools to test the potential of Amazon products. Here, we will teach you to observe the digital indicators on Amazon to determine whether your product has market demand? There are two numbers on Amazon that are very important, one is the number of comments, the other is Best …

7 Areas of Online Marketing Techniques You Must Learn

7 Areas of Online Marketing Techniques You Must Learn

In the sea of ​​information explosion, how do you start your online profitable business through online marketing? What resources do you have available? What internet marketing techniques do you need to know? This article sorted out 7 areas of online marketing to help you quickly understand how to get from beginner to expert in the …

What is Interpersonal Communication and Interpersonal Conflict

What is Interpersonal Communication and Interpersonal Conflict

Interpersonal Communication When two people communicate or engage in any way or to share functional messages as well is considered as interpersonal communication. Does that mean that all kinds of communication between two people is INTERPERSONAL? NO! Quality is what distinguishes interpersonal communication The opposite is impersonal communication We chat with shopkeepers We talk to …

Team Conflict Symptoms, Causes, Strategy & Conflict Resolution Process

Team Conflict Symptoms, Causes, Strategy & Conflict Resolution Process

Dealing with Conflict Successful managers can effectively manage conflict. This ability is considered a core competency and is required for managers who want to grow and advance. Unfortunately, it is also one of the most difficult skills a manager can develop. Activity Kindly list individually the symptoms of team conflict that you have ever experienced …

BBA Internship Report – Dream World Travel

BBA Internship Report - Dream World Travel

Executive Summary While studying Management Sciences, I found my interest in Marketing and especially in Digital Marketing. It was a great opportunity for me to do a six-month internship in Dream World Travel. At the start of the internship I had set several learning goals regarding the improvement of knowledge and skills on managing office …

SOSTAC Framework – Development of E-Marketing Plan

SOSTAC Framework – Development of E-Marketing Plan

This study target company CEOs, directors, presidents, managing directors and managers, especially business owners and business graduates as well. It’s the start of 2021, now the question is doing we completed the marketing planning process for our company this year or not? Doesn’t matter that we are a one-man company, either we have 2-10 employees …

Analyzing Expensive vs Cheap Salon & Spa Services

Analyzing Expensive vs Cheap Salon & Spa Services

In this article we will see the comparison between quality of services provided by regular cheap salon and high-end expensive salon. Beauty salons have proven to be a recession-proof industry across Globe. The growth of this industry is increasing in Globe due to raised awareness. This awareness in both men and women of Globe is …

Deluxe Suite versus Executive Hotel Suites Services

Deluxe Suite versus Executive Hotel Suites Services

The Ritz-Carlton hotel company is the first and only hotel organization to win the desirable Malcolm Baldridge National Quality Award and the only service organization to win the award two times. Ritz-Carlton hotel Servicescape It implements different procedures in comparison to its competitors to obtain the right people to establish the best service. Whole hotel …

Emirates Servicescape – Business Class vs Economy Class

Emirates is an airline based in Dubai, UAE. The airline is a subsidiary of the Emirates group, which is wholly owned by the government of Dubai’s investment corporation of UAE. The largest airline country is American Airlines Group. Seating on each airline is categorized into different categories. These categories are different for each company however …

3 Stages Project Success Criteria in Public Sector Projects

3 Stages Project Success Criteria in Public Sector Projects

3 Stages Project Success Criteria in Public Sector Projects 3 Stages of Project Success Criteria Success of a Project is measurable at three Stages: Stage 1 (Output): Successful completion of Project in terms of Sextuple Constraints (Scope, Time, Cost, Quality, Resources, and Risk) Stage 2 (Outcome): Successful Project Outcomes using product the project has produced, …

7 Major Types of Project Charts & Project Diagrams

7 Major Types of Project Charts & Project Diagrams

What is a Flow Chart? Flow Charts represent relationships among the Activities and Tasks that make up a project process.  Uses: Determine COQ Study the Steps of a Process leading to a Quality defect Make Changes to the Process with a Quality defect Consider flow diagram for a simple project of painting a house. Control …